We’re excited to announce the launch of our new webinar series, dedicated to the latest advancements in grocery technology! This series will dive deep into the tools and innovations shaping the future of grocery retail, offering independent retailers actionable insights to stay competitive.
Unlocking Growth: How Shopper Data, Rewards, and Text Messages Drive Sales
Vori’s Free Privacy Policy Template
Standing out as an independent grocery store is more crucial than ever in today’s ultra competitive retail landscape. With price-sensitive and store-hopping shoppers that have endless choices for where to buy food and essentials, how do you ensure your store remains top-of-mind? The answer lies in the power of modern shopper loyalty programs and mobile marketing, and how you prepare your store and shoppers for these revenue increasing solutions.
For decades, advanced shopper engagement tactics—like digital loyalty programs, email, and SMS text message marketing—seemed out of reach for small and medium-sized independent grocers, and often considered exclusive to big box retailers and grocers with dedicated marketing personnel and IT resources. However, the tide has changed.
Today, even single owner-operators are successfully harnessing the same technologies and strategies of their larger counterparts, and transforming fair-weather shoppers into reliable levers of business growth, all without overburdening their existing staff.
Join CGA, Vori, IGA, and Ava’s Market for a webinar where you’ll learn how the most innovative California grocery stores prepared for and implemented loyalty programs and shopper engagement strategies that are increasing sales and boosting foot traffic with minimal effort.
WEBINAR HIGHLIGHTS:
- State of the Industry: Expert insights into shoppers’ price-sensitivities and why they are adopting new behaviors.
- Loyalty Program Preparation: A pre-loyalty playbook, featuring Ava’s Downtown Market & Deli’s successful loyalty program campaign to drive their first 1000 sign-ups.
- Personalization & Calculating Rewards for Profitable Programs: Tips for segmenting shoppers, selecting reward items, calculating points and discounts, and shopper communication practices and messages to maximize ROI.
- Shopper Data Privacy & Compliance: Best practices for collecting, managing, and using individual consumer data effectively and ethically. Receive a FREE privacy policy template.
PRESENTERS: Simone Hadley Wilson, Head of Marketing @ Vori, Sarah Rivers, Director of Digital and eCommerce Programs @ IGA, Jason Green, Founding Product Manager of POS @ Vori, Clinton Blackburn, Staff Software Engineer @ Vori, Juan Origel, Owner, Ava’s Downtown Market & Deli
October 30, 2024